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	<title>Comments for Blyk Blog</title>
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	<link>http://blog.blyk.com</link>
	<description>Blyk Media Works? ^Y/N</description>
	<lastBuildDate>Mon, 07 May 2012 18:08:58 +0000</lastBuildDate>
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		<title>Comment on Never mind protecting, what about enhancing operators’ subscriber investments? by Frank</title>
		<link>http://blog.blyk.com/2010/12/never-mind-protecting/#comment-7870</link>
		<dc:creator>Frank</dc:creator>
		<pubDate>Mon, 07 May 2012 18:08:58 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=163#comment-7870</guid>
		<description>I&#039;m with your previous commenter. My wife has at last Googled &#039;How to Stop Bright Stuff&#039; and I can return to normal life and not have her shouting abuse at Orange every time a new unsolicited text arrives. Having been an academic myself, I know just how wide of the mark market research can be.</description>
		<content:encoded><![CDATA[<p>I&#8217;m with your previous commenter. My wife has at last Googled &#8216;How to Stop Bright Stuff&#8217; and I can return to normal life and not have her shouting abuse at Orange every time a new unsolicited text arrives. Having been an academic myself, I know just how wide of the mark market research can be.</p>
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		<title>Comment on Never mind protecting, what about enhancing operators’ subscriber investments? by gavin</title>
		<link>http://blog.blyk.com/2010/12/never-mind-protecting/#comment-7859</link>
		<dc:creator>gavin</dc:creator>
		<pubDate>Thu, 03 May 2012 08:18:23 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=163#comment-7859</guid>
		<description>David - opted-out customers are not meant to be re-invited to the service, I will investigate this.  We try to ensure all customers know how to opt-out freely from the first message onwards.</description>
		<content:encoded><![CDATA[<p>David &#8211; opted-out customers are not meant to be re-invited to the service, I will investigate this.  We try to ensure all customers know how to opt-out freely from the first message onwards.</p>
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		<title>Comment on Never mind protecting, what about enhancing operators’ subscriber investments? by David Rayner</title>
		<link>http://blog.blyk.com/2010/12/never-mind-protecting/#comment-7858</link>
		<dc:creator>David Rayner</dc:creator>
		<pubDate>Wed, 02 May 2012 14:04:26 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=163#comment-7858</guid>
		<description>I have never read so much rubbish as in your original article - how do you sleep at night writing such bull****. Google &#039;BrightStuff&#039; and you get long lists of links to forums and blogs with people exasperated by trying to get out of this SPAM scam - there is your customer survey. It is outrageous. I opted out when it first started but it just starts up again a short while later. Orange are now going to lose another customer - me.</description>
		<content:encoded><![CDATA[<p>I have never read so much rubbish as in your original article &#8211; how do you sleep at night writing such bull****. Google &#8216;BrightStuff&#8217; and you get long lists of links to forums and blogs with people exasperated by trying to get out of this SPAM scam &#8211; there is your customer survey. It is outrageous. I opted out when it first started but it just starts up again a short while later. Orange are now going to lose another customer &#8211; me.</p>
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		<title>Comment on Never mind protecting, what about enhancing operators’ subscriber investments? by gavin</title>
		<link>http://blog.blyk.com/2010/12/never-mind-protecting/#comment-7853</link>
		<dc:creator>gavin</dc:creator>
		<pubDate>Tue, 01 May 2012 09:56:17 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=163#comment-7853</guid>
		<description>Derek - as part of the opt-in message you wil have received instructions on how to opt-out. Please get in touch with me at the address below if you are having difficulties with this and I will help.

Phil - I am not sure what happened to the message flow you received, it doesn&#039;t sound as it was designed.  Also I&#039;m sorry to hear of the opt-out issue.  Please email me at the address below and I will ensure you are opted-out from the service.

Thanks,

Gavin (gavin at blyk dot com).</description>
		<content:encoded><![CDATA[<p>Derek &#8211; as part of the opt-in message you wil have received instructions on how to opt-out. Please get in touch with me at the address below if you are having difficulties with this and I will help.</p>
<p>Phil &#8211; I am not sure what happened to the message flow you received, it doesn&#8217;t sound as it was designed.  Also I&#8217;m sorry to hear of the opt-out issue.  Please email me at the address below and I will ensure you are opted-out from the service.</p>
<p>Thanks,</p>
<p>Gavin (gavin at blyk dot com).</p>
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		<title>Comment on Never mind protecting, what about enhancing operators’ subscriber investments? by Phil</title>
		<link>http://blog.blyk.com/2010/12/never-mind-protecting/#comment-7852</link>
		<dc:creator>Phil</dc:creator>
		<pubDate>Mon, 30 Apr 2012 14:42:09 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=163#comment-7852</guid>
		<description>I have just received a text fromm Bright Stuff.  I had already verbally opted out(through customer Services at Orange) and also texted STOP to 200000 previously.  This text asked me whether I wanted to take part in a challenge - reply Y/N.  I replied N and 3 hours later got another text asking me to choose my team!  WTF?  I never asked to be in this puerile scheme and don&#039;t want to be!  How the hell do you get out?  I have, again, at personal expense phoned 450 to &#039;opt out&#039; but I don&#039;t suppose that will have any effect at all.</description>
		<content:encoded><![CDATA[<p>I have just received a text fromm Bright Stuff.  I had already verbally opted out(through customer Services at Orange) and also texted STOP to 200000 previously.  This text asked me whether I wanted to take part in a challenge &#8211; reply Y/N.  I replied N and 3 hours later got another text asking me to choose my team!  WTF?  I never asked to be in this puerile scheme and don&#8217;t want to be!  How the hell do you get out?  I have, again, at personal expense phoned 450 to &#8216;opt out&#8217; but I don&#8217;t suppose that will have any effect at all.</p>
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		<title>Comment on Never mind protecting, what about enhancing operators’ subscriber investments? by Derek</title>
		<link>http://blog.blyk.com/2010/12/never-mind-protecting/#comment-7840</link>
		<dc:creator>Derek</dc:creator>
		<pubDate>Wed, 25 Apr 2012 09:19:54 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=163#comment-7840</guid>
		<description>I have just been sent a text from Orange telling me I&#039;ve been opted in to receive Bright Stuff marketing messages. I fail to see how that is &#039;consent based&#039;. I haven&#039;t given permission for Orange to share personal information with advertisers and I believe this is a breach of the Data Protection Act. 
I will not be staying with Orange when my contract expires.</description>
		<content:encoded><![CDATA[<p>I have just been sent a text from Orange telling me I&#8217;ve been opted in to receive Bright Stuff marketing messages. I fail to see how that is &#8216;consent based&#8217;. I haven&#8217;t given permission for Orange to share personal information with advertisers and I believe this is a breach of the Data Protection Act.<br />
I will not be staying with Orange when my contract expires.</p>
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		<title>Comment on Never mind protecting, what about enhancing operators’ subscriber investments? by gavin</title>
		<link>http://blog.blyk.com/2010/12/never-mind-protecting/#comment-7643</link>
		<dc:creator>gavin</dc:creator>
		<pubDate>Fri, 28 Oct 2011 14:36:10 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=163#comment-7643</guid>
		<description>Hi Parks

Thanks for your response. The key aspect of Bright Stuff that differentiates it from spam is the fact that it is consent based – every member is sent help on opting-out, not just on joining but at regular intervals thereafter. The goal is to develop an engaged group of Orange customers who we can deliver an interesting and relevant service to and those who don’t find it useful or entertaining are able to opt-out easily.

Please get in touch with me (via gavin at blyk dot com) if you’d like to talk to me further.

Thanks for for your feedback.</description>
		<content:encoded><![CDATA[<p>Hi Parks</p>
<p>Thanks for your response. The key aspect of Bright Stuff that differentiates it from spam is the fact that it is consent based – every member is sent help on opting-out, not just on joining but at regular intervals thereafter. The goal is to develop an engaged group of Orange customers who we can deliver an interesting and relevant service to and those who don’t find it useful or entertaining are able to opt-out easily.</p>
<p>Please get in touch with me (via gavin at blyk dot com) if you’d like to talk to me further.</p>
<p>Thanks for for your feedback.</p>
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		<title>Comment on Never mind protecting, what about enhancing operators’ subscriber investments? by parks</title>
		<link>http://blog.blyk.com/2010/12/never-mind-protecting/#comment-7620</link>
		<dc:creator>parks</dc:creator>
		<pubDate>Tue, 25 Oct 2011 11:19:31 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=163#comment-7620</guid>
		<description>Thanks for automatically signing up people for this garbage.  Typical intrusive marketing spam.  Hope the BBB shut you down.</description>
		<content:encoded><![CDATA[<p>Thanks for automatically signing up people for this garbage.  Typical intrusive marketing spam.  Hope the BBB shut you down.</p>
]]></content:encoded>
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		<title>Comment on Location Based Marketing Should Be More Than Just Where You Are by Alex</title>
		<link>http://blog.blyk.com/2011/10/location-based-marketing-should-be-more-than-just-where-you-are/#comment-7601</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Thu, 20 Oct 2011 11:03:48 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=557#comment-7601</guid>
		<description>Hi John,

Thanks for taking the time to comment on our blog. I will check out boodabee with interest and come back to you!

Alex</description>
		<content:encoded><![CDATA[<p>Hi John,</p>
<p>Thanks for taking the time to comment on our blog. I will check out boodabee with interest and come back to you!</p>
<p>Alex</p>
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		<title>Comment on Location Based Marketing Should Be More Than Just Where You Are by John C</title>
		<link>http://blog.blyk.com/2011/10/location-based-marketing-should-be-more-than-just-where-you-are/#comment-7583</link>
		<dc:creator>John C</dc:creator>
		<pubDate>Sat, 15 Oct 2011 23:01:41 +0000</pubDate>
		<guid isPermaLink="false">http://blog.blyk.com/?p=557#comment-7583</guid>
		<description>Alex,

I couldn&#039;t agree more.  Location is merely one component in effective mobile consumer engagement.  

We developed our Boodabee Mobile Application to engage a mobile consumer while they are listening to the radio or watching television.  Users indicate through the app which product categories they are interested in, and when they hear a radio ad or see a TV ad that matches one of these categories, Boodabee automatically delivers offers related to that ad to the consumer&#039;s phone, along with the closest store locations where the offer can be redeemed.

We are soft launching on November 1 with Clear Channel in the US. I invite you to take a look -- www.boodabee.com, and look forward to your observations.

Thanks,
John</description>
		<content:encoded><![CDATA[<p>Alex,</p>
<p>I couldn&#8217;t agree more.  Location is merely one component in effective mobile consumer engagement.  </p>
<p>We developed our Boodabee Mobile Application to engage a mobile consumer while they are listening to the radio or watching television.  Users indicate through the app which product categories they are interested in, and when they hear a radio ad or see a TV ad that matches one of these categories, Boodabee automatically delivers offers related to that ad to the consumer&#8217;s phone, along with the closest store locations where the offer can be redeemed.</p>
<p>We are soft launching on November 1 with Clear Channel in the US. I invite you to take a look &#8212; <a href="http://www.boodabee.com" rel="nofollow">http://www.boodabee.com</a>, and look forward to your observations.</p>
<p>Thanks,<br />
John</p>
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